Using "veterinary" in your name requires RCVS registration. Use it without credentials and you face prosecution. The UK pet industry has naming regulations most founders don't know about.
Protected Terms
"Veterinary," "Vet," "Veterinarian" = RCVS registration required. £5,000 fine for misuse.
Safe Alternatives
"Pet Care," "Animal Wellness," "Pet Grooming," "Dog Training." No regulation. No risk.
Avoid Cute Overload
"Pawsitively Perfect Pets" signals amateur. Professional names ("Canine Excellence") build trust with premium customers.
Species Specificity
"Dog Grooming" limits you to dogs. "Pet Grooming" keeps options open. Plan for expansion from day one.
Local vs National
Mobile grooming in Manchester? "Manchester Mobile Grooming" helps Google Maps. National franchise? Drop the geography.
Warning: Pet owners search by location + service. "Dog grooming near me" = most common search. Name accordingly.
Generic Names Can't Be Trademarked
If you want legal protection and a name competitors can't copy, make it distinctive from day one. "Pet Care Services" protects nothing.